CNN Money | Entrepreneurial Vintners
Wednesday, July 25, 2007
I was happy to see a CNN Money.com article yesterday featuring two of my favorite CA wine producers: Hall Wines and Michael-David Vineyards. Read article here.
The article described the advantages of operating a small wineries. I particularly liked the emphasis that both groups place on grassroots marketing.
A visit to the Hall Wines website shows how a small winery can have a huge presence on the web. Another strategy is explained by David Phillips, "We're constantly on the road, spreading the message."
Good luck to both, and keep making great wine!
Labels: wine industry
posted by miguel @ 8:34 AM |
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